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AI design tools have become much more common, and we are now seeing more customers create logos, graphics and artwork using AI. Used in the right way, AI can be a useful starting point. It can help generate ideas, explore visual styles and create quick concepts. However, when it comes to large format printing, AI artwork needs to be handled carefully. A design that looks good on a phone or laptop screen does not always work when it is enlarged onto a roller banner, printed ga

When planning for a trade show or exhibition, your backdrop is one of the most important parts of your stand. It is often the first thing visitors see, and it plays a big role in how professional your business looks on the day. One popular option for exhibitions and events is a stretch fabric backwall. These displays are lightweight, easy to transport, quick to assemble and create a clean branded backdrop for your stand. But what exactly is a stretch fabric backwall, and is i

When planning for an exhibition, one of the biggest decisions is choosing the right type of stand or booth. Do you go for a portable exhibition booth that is easy to transport and reuse, or invest in a custom exhibition booth designed specifically around your brand, space and event goals? Both options have their place. The right choice depends on your budget, timeline, stand size, how often you exhibit, and what you want to achieve at the event. In this guide, we’ll look at t

A good exhibition stand is not just about looking impressive. It needs to work hard for your business. Whether you are exhibiting at a trade show, conference, product launch or industry event, your stand has an important job to do. It needs to attract attention, explain who you are, support conversations and help visitors understand what you offer. Good exhibition stand design brings together branding, layout, messaging, graphics and practicality to create a space that works

Choosing the right flag base is just as important as choosing the flag itself. You can have the best design in the world, but if your base isn’t suitable for your environment, you could run into issues with stability, safety, and performance. So how do you choose the right one? This guide breaks it down into a few simple considerations to help you get it right first time. 1. Start With the Size of Your Flag The size of your flag plays a big role in determining which base y

When it comes to outdoor events, exhibitions, or even day-to-day business visibility, one thing matters more than anything else: 👉 being seen Imprortance of Advertisng flags Whether you’re at a dog show, car event, plant fair, or trade exhibition, attracting attention in a busy environment can be the difference between being noticed… or being completely overlooked. This is where advertising flags come into their own. Stand Tall and Get Noticed One of the biggest advantages o

As the outdoor event season gets underway, businesses across the UK are preparing for everything from dog shows and plant fairs to car events and motorsport days. While these events offer a great opportunity to connect with customers, they also come with one major challenge: 👉 standing out in a busy outdoor environment This is where branded outdoor display products play a crucial role. 2026 All About Dogs show Why Outdoor Branding Matters Outdoor events are often: busy and c

As the weather starts to improve, many businesses begin planning for outdoor events, summer promotions, shows, race days, open days and seasonal campaigns. Whether you are preparing for a local event, a busy forecourt, a motorsport venue, or a larger outdoor exhibition, choosing the right outdoor display products can make a big difference to how your brand is seen. But not every display product suits every location. Before choosing flags, gazebos, signage or portable displays

If you are new to exhibitions, one of the first terms you may come across is shell scheme . But what exactly does it mean? A shell scheme is a standard exhibition stand structure provided by an event organiser. It usually consists of a simple framework made up of panels and poles, giving exhibitors a defined space to work within. Shell schemes are one of the most common stand types at trade shows and exhibitions, particularly for businesses taking a smaller or mid-sized space

Digital displays have become a popular way for businesses to communicate messages, showcase promotions and create engaging displays at exhibitions, retail environments and reception areas. From interactive kiosks to freestanding advertising screens, digital signage can be a powerful marketing tool. However, before investing in a digital display, there are several important factors to consider to ensure the system is reliable, compliant and suitable for your environment. Belo

For many businesses exhibiting at trade shows, a 3x3 metre stand space is the most common starting point. Whether you’re exhibiting at venues such as NEC Birmingham, ExCeL London, or Olympia, the standard shell scheme size for many exhibitions is 3m x 3m. The challenge many exhibitors face is figuring out how to make that relatively small space look professional, engaging, and memorable. With the right approach to layout, graphics, and structure, a 3x3 stand can still create

If you’re planning to exhibit at a trade show, one of the first questions you’ll ask is: How much does a 3x3 exhibition stand cost? A 3x3 metre stand (9sqm) is one of the most common exhibition space sizes in the UK. It’s large enough to create impact, yet compact enough to remain cost-effective — making it ideal for first-time exhibitors and growing businesses. In this guide, we break down realistic UK costs, what affects pricing, and what you should expect from a profession

Trade shows remain one of the most powerful face-to-face marketing channels for SMEs in 2026. However, rising operational costs and tighter marketing budgets mean businesses are re-evaluating how they invest in exhibition stands. One of the biggest decisions is whether to choose exhibition stand hire or purchase a stand outright. The right decision depends on frequency, flexibility and long-term marketing strategy — not just headline cost. What Is Exhibition Stand Hire? Exhib

Exhibitors Bundle with Optional Digital Screen Exhibiting at a trade show or event can feel expensive — especially for small businesses or first-time exhibitors. Stand space, travel, marketing materials and display hardware all add up quickly. The good news? A small exhibition stand can still look professional and generate strong results — even on a modest budget. The key is planning smart, prioritising visibility, and choosing the right display solutions. 1. Focus on Clear,

Exhibitions and trade shows are powerful tools for generating leads, building brand awareness, and connecting with customers face-to-face. One of the biggest decisions exhibitors face is whether to buy display equipment outright or hire it for short-term use. For many businesses, exhibition display hire offers a flexible, cost-effective alternative to purchasing hardware that may only be used once or twice a year. In this guide, I’ll break down when hiring makes sense, what c

When preparing for an exhibition, conference or promotional event, roller banners are often one of the first display items businesses consider. They are portable, cost-effective and easy to set up — making them a staple of the display industry. But one common question arises: Should you hire a roller banner or buy one outright? The right decision depends on your budget, frequency of use and long-term marketing plans. When Buying a Roller Banner Makes Sense Purchasing a roller

Exhibitions and trade shows have always been about visibility, engagement and first impressions. Traditionally, this meant printed backdrops, roller banners and static graphics. While these still play an important role, the exhibition sector is rapidly evolving — and digital integration is becoming a defining factor in stand performance. Businesses that combine physical display systems with digital signage are seeing higher engagement, stronger brand recall and greater flexib

When it comes to exhibition stands in the UK, businesses need display graphics that are vibrant, durable, lightweight, and easy to transport. That’s why dye-sublimation fabric printing has become the preferred solution for modern portable display systems. From trade shows in London to regional business expos across the UK, dye-sublimated fabric graphics deliver professional results event after event. What Is Dye-Sublimation Printing? Dye-sublimation printing is a process whe

Roller banners (also known as pull up banners) are one of the most popular display solutions for exhibitions, events, retail environments, and corporate spaces. They’re portable, cost-effective, and easy to set up — but choosing between a budget or premium roller banner isn’t always obvious. At KO Displays Limited , one of the most common questions we’re asked is: “What’s the difference between budget and premium roller banners — and which one do I need?” This guide breaks

When it comes to making a mark at exhibitions, retail spaces, or commercial venues, the right display can change everything. I’ve seen how tailored solutions transform ordinary setups into powerful brand statements. Customized display designs are not just about aesthetics; they are strategic tools that drive engagement and boost visibility. Why Customised Display Designs Matter Generic displays often blend into the background. They fail to capture attention or communicate a b